We are seeking a dynamic and data-driven Digital Marketing Specialist to join our team. The ideal candidate will have a strong foundation in SEO, social media marketing, and affiliate marketing, coupled with a keen interest in leveraging AI tools like ChatGPT and Gemini for business analysis. About Infyni: Infyni objective was to transform online education into a live, interactive and engaging experience. Without the real time feedback from peers and teachers and without students interacting with each other, learning is incomplete & Ineffective. Visit for more info https://infyni.com/ Responsibilities: SEO: Develop and execute SEO strategies to improve website visibility and organic traffic. Conduct keyword research, on-page optimization, and link building activities. Social Media Marketing: Manage and grow our social media presence across various platforms. Create engaging content, analyze performance metrics, and identify opportunities for growth. Affiliate Marketing: Build and manage affiliate partnerships to drive sales and increase brand awareness. Track affiliate performance and optimize campaigns for maximum ROI. Market Research: Conduct market research to identify trends, customer needs, and competitor analysis. Utilize insights to inform marketing strategies and product development. AI Integration: Explore and implement AI-powered tools like ChatGPT and Gemini to enhance business analysis, content creation, and marketing automation. WordPress Management: Manage and optimize WordPress websites, including content creation, plugin management, and performance optimization. Data Analysis: Track and analyze digital marketing campaign performance using analytics tools. Identify trends, optimize campaigns, and report on key metrics.

Qualifications: 1-3 years of experience in digital marketing Strong understanding of SEO principles and best practices Proficiency in social media platforms and advertising Experience with affiliate marketing programs and tracking Ability to conduct market research and analyze data Familiarity with AI tools and their applications in marketing Experience in WordPress website management and optimization Excellent communication and interpersonal skills Strong analytical and problem-solving abilities Preferred Qualifications: Experience with Google Analytics and other marketing analytics tools Knowledge of HTML, CSS, and basic programming Experience with email marketing and CRM systems